How To Guides
How To Manage A Twitter Account
Twitter was first launched back in 2006 and within just six years had over 100 million users per day, with 340 million tweets a day. Fast forward to...
How To Set Up A Facebook Shop
Facebook Shop has recently rolled out new features. Take advantage of that now. There are many features available on Facebook that businesses can,...
How to delete a Twitter Account
There are several reasons as to why you may choose to delete your Twitter account, the most prominent being you’re just done with Twitter. If...
What Is A Social Media Manager?
A Social Media Management role incorporates all things Social Media, as you would expect. However, there is a lot more to Social Media than meets...
Google My Business: Claiming Locations
If your business relies on customers visiting a physical location, it’s essential to make it as easy as possible to find you offline, online which...
Platform Update: Twitter Scheduling and Replies Management
If you’re active on Twitter, then you likely already utilise a third-party platform for scheduling your tweets in advance. Preplanning and...
Why Do You Need A Social Media Consultant?
Why do we need a Social Media Consultant? In a word, ‘change’. The Social Media landscape is an ever-changing one, which means that what might have...
Instagram: Personal Profile vs Professional Account
Instagram has approximately one billion users each month, with five hundred million of those watching Instagram Stories every day. Two hundred...
Facebook Ad Objectives and Formats
With over one billion global Facebook users and over 90 million small businesses actively using the platform, one of the most efficient ways to...
Facebook and Instagram Competition Guidelines
If you’ve been on Facebook or Instagram recently you will have likely seen some sort of competition, you may have even entered it. This form of...
Creating a Social Media Content Plan
Most businesses these days are ‘on’ Social Media. Some post regularly, some don’t know what they’re doing and others don’t have time or have simply...
How to Create A Facebook Business Page
What is a Facebook Business Page? A Facebook Business Page is a feature within Facebook where companies can add all of their contact information and...
Platform Update: Twitter Topics
Twitter Topics are here! Twitter was launched on July 15, 2006, but, unlike Facebook and other platforms, doesn’t appear to have updated as...
Twitter Video Tips For Business
Twitter is a fantastic marketing tool for business that is often underutilised due to people not knowing the best way to maximise its potential....
Easy Ways To Utilise Instagram For Business
How should you use Instagram For Business? Instagram for business is a fantastic marketing tool as, according to stats, 80% of users follow a...
How To Use Twitter Advanced Search
Twitter Advanced Search Twitter Advanced Search is going to change how you view Twitter! Although you may had heard that Twitter is on the decline,...
The Ultimate Twitter for Business Guide
The Ultimate Twitter for Business Guide So you’re ready to take a tweet of fate and start using Twitter for business?! We know it can be daunting...
How to Delete a Facebook Group
What is a Facebook Group? A Facebook Group is a feature within Facebook where users can come together to share content, thoughts and opinions. A...
How To Create A Facebook Group
What is a Facebook Group? A Facebook Group is a feature within Facebook where users can build a community of likeminded people and create a forum...
8 Mistakes Novices Make With Facebook Advertising
Stats show that an average Facebook user clicks on 11 Ads per month, and with approximately 2.41 billion monthly active Facebook users, it’s clearly...
Great Social Media Campaigns
What makes Social Media campaigns great? Tagging your friends, family or colleagues in a funny or topical post is one thing but does that equate to 'great'? A lot of the time, posts work because marketers take a multi-platform approach to ensure their audience see the...
Why Use Facebook Commerce Manager?
Social Media, as an industry, is constantly evolving, and Facebook is no exception. Not only is the platform a great space to connect with friends and family, but it's also a fully-fledged marketing tool for businesses. Facebook Pages, Groups and Ads have enabled...
A Guide to Facebook Domain Verification
In recent years, Facebook has come under fire for allowing fake accounts and pages to spread false information around the site. This information could be easily manipulated through the editing of links as Facebook users could change the preview image, heading and text...
Employee Advocacy on Social Media
There is nothing new about Employee Advocacy in business or marketing and thanks to the practicality and popularity of Social Media it’s now easier than ever. Yet, it’s still not as commonly utilised as you’d expect – most likely due to the speed Social Media grew....
Understanding How Instagram Works
One of the most common phrases related to Marketing is credited to John Wanamaker who famously stated “Half the money I spend on advertising is wasted; the trouble is I don't know which half”. Unfortunately, that statement is still true to this day, especially on...
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