Great Social Media Campaigns
What makes Social Media campaigns great? Tagging your friends, family or colleagues in a funny or topical post is one thing but does that equate to 'great'? A lot of the time, posts work because marketers take a multi-platform approach to ensure their audience see the...
Shopping On Pinterest
Perhaps you’re looking to sell your products online? Where better than a platform built to enable users to discover everything they didn’t know they needed. Pinterest is a Social Media platform designed around visual discovery and used by consumers for research,...
What To Consider When Choosing A Web Designer
A business's website is like the HQ of its digital communications. A good portion of sales enquiries will likely come from their website, and it's arguably the most important online representation of the business, and therefore, brand. Once a business decides they’re...
Our Favourite Marketing Blogs
There are very few professions whereby you get a degree and ultimately learn everything you'll ever need to know. Even those specialising in History, where everything has already happened, will eventually uncover new learnings. However, not all industries are as quick...
How To Use Pinterest For Business
Pinterest has an active monthly user figure of approximately 459 million people, increasing by over 100 million in 2020. The Pinterest platform is used by members to browse for and share creative inspiration and aspirational content through ‘pinning’ images and videos...
Social Media Marketing Ireland
Social media now plays a vital part in connecting businesses with new and existing customers. Billions of people around the world actively use social media to socialise and find information, opening up an opportunity for businesses to increase their brand awareness...
How To Schedule Social Media Content Effectively
There are several factors to consider when posting content across your Social Media platforms as a business. For years now, those working in Social Media Marketing will have been following ‘best practice’ guidelines based on scheduling content at prime times and peak...
What Services Do Digital Marketing Consultants Provide?
The world of digital marketing is fast-paced and ever-evolving, so you either need to get on board or risk falling behind. Even sectors that are typically stuck in their ways and have taken years to embrace digital have started to realise just how effective it can be...
7 Ways a Digital Marketing Consultant Can Help Your Small Business
Do you need a Digital Marketing Consultant? Over 4.5 billion people around the world use the internet daily which has opened up revolutionary marketing opportunities for both small and large businesses. Digital marketing is at the forefront for reaching new and...
Set Up Instagram and Facebook Quick Replies
In the digital world that we live in, customers turn to Social Media to engage with businesses and more often than not, they expect a response… almost instantly. It can be hard to stay on top of all the notifications, especially if you’re active across multiple Social...
How To Save Videos On Twitter
Download Twitter Videos Easily With over 330 million monthly active users and 145 million daily active users on Twitter, it is unquestionably a platform worth utilising to reach a substantial audience. What’s more, up to 2 billion videos are watched per day on Twitter...
Claiming a Facebook Page
Facebook Pages: Everything You Need To Know From User Roles To Claiming and Merging Pages If you have a Facebook Page for your business, then you will likely start by running it, and any other Social Media Accounts, yourself. However, over time you may find yourself...
How To Repost On Instagram
Whether you’re doing a ‘theme’ on your grid, super active on stories or just a sneaky scroller, Instagram is full of creative and fun content just ready to inspire you and get your creative juices flowing. If there is a specific post that you love enough to feature on...
How To Set Up A Facebook Shop
Facebook Shop has recently rolled out new features. Take advantage of that now. There are many features available on Facebook that businesses can, and should, utilise. The Facebook Page feature is a great marketing tool to share content and connect with your audience,...
What Is A Social Media Manager?
A Social Media Management role incorporates all things Social Media, as you would expect. However, there is a lot more to Social Media than meets the eye. A Social Media Manager is responsible for mapping out a digital strategy for their company or clients, which will...
Google My Business: Claiming Locations
If your business relies on customers visiting a physical location, it’s essential to make it as easy as possible to find you offline, online which means adding yourself to ‘the map’ by utilising Google My Business locations. What Is Google My Business? ‘Google Local’...
Facebook Ad Objectives and Formats
With over one billion global Facebook users and over 90 million small businesses actively using the platform, one of the most efficient ways to reach your desired audience is through paid adverts. Before jumping straight into Facebook, it’s worth doing some...
How to Create A Facebook Business Page
What is a Facebook Business Page? A Facebook Business Page is a feature within Facebook where companies can add all of their contact information and market themselves. This can be through Organic Content published to the Facebook Page or through Facebook Paid Ads....
Twitter Video Tips For Business
Twitter is a fantastic marketing tool for business that is often underutilised due to people not knowing the best way to maximise its potential. Twitter Video even more so! Video, in particular, is an incredibly valuable feature available to marketers using Twitter...
Easy Ways To Utilise Instagram For Business
How should you use Instagram For Business? Instagram for business is a fantastic marketing tool as, according to stats, 80% of users follow a business or brand. With over 24 million Instagram users in the UK, it’s definitely not an opportunity that you want to miss!...
8 Mistakes Novices Make With Facebook Advertising
Stats show that an average Facebook user clicks on 11 Ads per month, and with approximately 2.41 billion monthly active Facebook users, it’s clearly the place to be. Unfortunately, the most effective way to become an expert is to do it on the job and this leaves room...
Setting Up Your Facebook Advertising Account
Everything you need to know about setting up your Facebook Advertising Account Did you ever have to manage more than one page or a business on Facebook? Then you will know what a headache it can be. Moving between your various accounts and profiles is a tedious task...
Understanding Social Media Terms- Facebook, Twitter, LinkedIn and Pinterest
Say what? A breakdown of the most used words on social media. Love social media, but not too sure what some of the jargon means? We’ve created this glossary so that you will be able to talk the talk of social media with confidence and ease. You’ll be liking,...
Facebook ads :9 reasons why they are a must for all businesses
Considering investing in Facebook ads? Stop thinking and go for it! Whether you are a small start-up or a multi-national brand, Facebook ads are a must for all businesses. It can generate leads and sales Create a loyal customer base Bring traffic and awareness to...
The Essential Guide to LinkedIn Video
Did you know that in any 30 day period, more video content is uploaded to the internet than has been created by major TV stations in America in the last 30 years? With that much content already being posted, why should you start posting videos in LinkedIn? Well,...
What is “Google My Business”?
“Google My Business” is a tool that’s totally free of cost and would help your small business create as well as manage their listings on Google. Let’s learn a little about Google listings.
5 ways a social media manager can transform your business
Did you know that social media and video viewing are the two most popular online activities, together accounting for more than a third of the time people spend on the Internet? A social media manager would know that! With people spending so much time online these days...
Everyone can design…you just need a little help!
Let’s get straight to it - design programs like Photoshop or Illustrator can send even the boldest of creatives running for the hills; trust me, I found it hard at the start. Sitting down, staring at your computer, attempting to design something from scratch can be...
5 Steps for Creating Visual Content With Canva
Whether you’re creating a Social graphic for your Instagram account or infographic for your Gym members, you’ll probably be wondering where you should start with Canva.
5 Ways to Engage Your Followers
Let's start 2019 with a bang! We are going to show you 5 great content ideas that you can do on any Social Media platform that's going to help with engagement. The first one is one that's quite overlooked by the majority of our clients and it's one that can...
Great Social Media Campaigns
What makes Social Media campaigns great? Tagging your friends, family or colleagues in a funny or topical post is one thing but does that equate to 'great'? A lot of the time, posts work because marketers take a multi-platform approach to ensure their audience see the...
Why Use Facebook Commerce Manager?
Social Media, as an industry, is constantly evolving, and Facebook is no exception. Not only is the platform a great space to connect with friends and family, but it's also a fully-fledged marketing tool for businesses. Facebook Pages, Groups and Ads have enabled...
A Guide to Facebook Domain Verification
In recent years, Facebook has come under fire for allowing fake accounts and pages to spread false information around the site. This information could be easily manipulated through the editing of links as Facebook users could change the preview image, heading and text...
Employee Advocacy on Social Media
There is nothing new about Employee Advocacy in business or marketing and thanks to the practicality and popularity of Social Media it’s now easier than ever. Yet, it’s still not as commonly utilised as you’d expect – most likely due to the speed Social Media grew....
Understanding How Instagram Works
One of the most common phrases related to Marketing is credited to John Wanamaker who famously stated “Half the money I spend on advertising is wasted; the trouble is I don't know which half”. Unfortunately, that statement is still true to this day, especially on...
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