How To Guides
What Are Instagram Reels?
For those of us working in Marketing, and especially in Social Media, there has been a steady increase in the demand and utilisation of video...
7 Ways To Get More Engagement On Your Instagram Stories
The stories feature was first introduced to Instagram in 2016 and has since become an increasingly popular part of the app, with millions of stories...
Shopping On Pinterest
Perhaps you’re looking to sell your products online? Where better than a platform built to enable users to discover everything they didn’t know they...
Coming Soon: Twitter Professional Profiles
Twitter must be one of the only platforms that practically has the same functionality today as it did way back in 2006 when the site was first...
Developing a Content Marketing Strategy
Creating and distributing content online has become one of the most cost-effective ways to market a business in recent years. Creating a presence...
What To Consider When Choosing A Web Designer
A business's website is like the HQ of its digital communications. A good portion of sales enquiries will likely come from their website, and it's...
Our Favourite Marketing Blogs
There are very few professions whereby you get a degree and ultimately learn everything you'll ever need to know. Even those specialising in...
A Guide to Google My Business
Google My Business has been around since 2014 and helps to connect business owners with customers. When customers search for your business on...
How To Use Pinterest For Business
Pinterest has an active monthly user figure of approximately 459 million people, increasing by over 100 million in 2020. The Pinterest platform is...
Facebook Groups For Businesses
For those of you who caught the 2020 Super Bowl advert (if not catch it here), and likely for a while before that, you'll know that Facebook is...
Our Favourite Types Of TikTok Posts
Launched in 2016, TikTok has grown rapidly in popularity and now has over 600 million monthly active users. The platform, available on desktop and...
20 Tips For Instagram Marketing
Statistics show that 90% of Instagram users follow at least one business account. Whether you’re just starting to build your brand on Instagram or...
How To Use Clubhouse
Clubhouse is the new Social Networking platform on the block, and it’s rapidly growing in popularity despite being a somewhat exclusive invite-only...
10 Easy Instagram Story Hacks
Instagram Stories have blown up since they were first launched in 2016, so it won't come as a surprise to learn that 500 million people use...
11 Simple Facebook Marketing Tips
Facebook Marketing Facebook is one of the most popular social networks for both individuals and businesses to socialise and connect with each other....
7 Ways Social Media Training Can Benefit Your Business
Social media is a vital part of digital marketing and is an extremely popular way to help a business reach its goals in the present day. Social...
Social Media Marketing Ireland
Social media now plays a vital part in connecting businesses with new and existing customers. Billions of people around the world actively use...
How To Schedule Social Media Content Effectively
There are several factors to consider when posting content across your Social Media platforms as a business. For years now, those working in Social...
Social Media Manager
What is a Social Media Manager? And what does a social media manager really do? The actual job title of ‘Social Media Manager’ is relatively new in...
What Services Do Digital Marketing Consultants Provide?
The world of digital marketing is fast-paced and ever-evolving, so you either need to get on board or risk falling behind. Even sectors that are...
What is the average Instagram engagement rate?
The average Instagram engagement rate varies depending on several factors, including the type of content and the industry. Generally, an engagement rate of 1% to 5% is considered good. More specifically: The overall median engagement rate across all industries is...
Which Social Media Platforms Should I Focus On for Maximum Impact?
Understanding Your Target Audience Understanding your target audience is crucial for effective social media management in Ireland. To begin, identify your audience's key demographics, including age, location, interests, and behaviours, which will help you create...
How to Maximise Your Online Presence: Google Business Profile for Beginners
What is Google Business Profile? Definition and Why What is Google Business Profile? Google Business Profile is a free tool to help you manage and grow your online presence across Google’s biggest platforms, Search and Maps. By having a Google Business Profile you can...
10 Popular Types of Social Media Content to Improve Your Brand
Social media is essential for businesses to connect with your audience and promote your brand. However, with so much content being shared on various social media networks, standing out from the crowd can be tricky. Creating engaging and compelling content is key to...
Why You Need a Social Media Trainer for Your Business
With billions of people using platforms like Facebook, Instagram TikTok, LinkedIn, and X, social media offers unparalleled opportunities for reaching potential customers and engaging with existing ones. However, social media never stops changing, and just when you...
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