How To Guides
Getting Started With Paid Social Media Advertising
If you've worked in Marketing you will have heard the phrase 'pay to play' at least once and unfortunately, this is the case when it comes to...
Why Video Should Be Part Of Your Social Media Strategy
Statistics suggest that the average person will watch approximately 100 minutes of video content online daily in the next year. It, therefore, won’t...
What Are Twitter Spaces?
Unless you’ve been living under a rock the last few months, you’ll have heard all about Clubhouse by now, the new invite-only audio networking...
What Are Instagram Reels?
For those of us working in Marketing, and especially in Social Media, there has been a steady increase in the demand and utilisation of video...
7 Ways To Get More Engagement On Your Instagram Stories
The stories feature was first introduced to Instagram in 2016 and has since become an increasingly popular part of the app, with millions of stories...
Shopping On Pinterest
Perhaps you’re looking to sell your products online? Where better than a platform built to enable users to discover everything they didn’t know they...
Coming Soon: Twitter Professional Profiles
Twitter must be one of the only platforms that practically has the same functionality today as it did way back in 2006 when the site was first...
Developing a Content Marketing Strategy
Creating and distributing content online has become one of the most cost-effective ways to market a business in recent years. Creating a presence...
What To Consider When Choosing A Web Designer
A business's website is like the HQ of its digital communications. A good portion of sales enquiries will likely come from their website, and it's...
Our Favourite Marketing Blogs
There are very few professions whereby you get a degree and ultimately learn everything you'll ever need to know. Even those specialising in...
A Guide to Google My Business
Google My Business has been around since 2014 and helps to connect business owners with customers. When customers search for your business on...
How To Use Pinterest For Business
Pinterest has an active monthly user figure of approximately 459 million people, increasing by over 100 million in 2020. The Pinterest platform is...
Facebook Groups For Businesses
For those of you who caught the 2020 Super Bowl advert (if not catch it here), and likely for a while before that, you'll know that Facebook is...
Our Favourite Types Of TikTok Posts
Launched in 2016, TikTok has grown rapidly in popularity and now has over 600 million monthly active users. The platform, available on desktop and...
20 Tips For Instagram Marketing
Statistics show that 90% of Instagram users follow at least one business account. Whether you’re just starting to build your brand on Instagram or...
How To Use Clubhouse
Clubhouse is the new Social Networking platform on the block, and it’s rapidly growing in popularity despite being a somewhat exclusive invite-only...
10 Easy Instagram Story Hacks
Instagram Stories have blown up since they were first launched in 2016, so it won't come as a surprise to learn that 500 million people use...
11 Simple Facebook Marketing Tips
Facebook Marketing Facebook is one of the most popular social networks for both individuals and businesses to socialise and connect with each other....
7 Ways Social Media Training Can Benefit Your Business
Social media is a vital part of digital marketing and is an extremely popular way to help a business reach its goals in the present day. Social...
Social Media Marketing Ireland
Social media now plays a vital part in connecting businesses with new and existing customers. Billions of people around the world actively use...
Why Websites Are Important To Business Success
There are several touch-points between businesses and their customers. For example, offline would be a bricks and mortar store while online would be a combination of Social Media platforms and Email exchanges. However, none of them leaves space for large amounts of...
Introducing YouTube Shorts
According to the platform, YouTube Shorts are a new ‘short-form video experience for creators and artists who want to shoot short, catchy videos using nothing but their mobile phones’. YouTube is usually thought of as a long-form video sharing platform, and they have...
How to Delete a Facebook Business Page
There is a range of reasons that you may want to delete a Facebook business page; the information may not be relevant anymore, or you already have another page for the same business. However, many people are unaware that there are more options on offer than...
What Is SEO?
Search Engine Optimisation, or SEO as it's commonly known, is the practice of driving more, quality, traffic to a website through high organic search engine results. With over 60,000 Google searches every second, businesses must do everything possible to be listed not...
How to Set Up a Product Launch on Social Media
Setting up a launch on social media requires an effective campaign that will help to spread the word about a new product to the brand's target audience. A social media campaign for a product launch allows a business to get creative and produce high-quality content...
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