Social Media
TIPS
What To Do If Your Facebook Account Is Disabled
They say you don't know what you've got until it's gone and this is certainly the case when you're locked out of something that is incremental to your day to day life: Facebook. We're not being dramatic here, a business will rely on the Social Media platform to share...
Getting Started With Paid Social Media Advertising
If you've worked in Marketing you will have heard the phrase 'pay to play' at least once and unfortunately, this is the case when it comes to guaranteeing a significant reach on Social Media. Now, it's important to bear in mind that a large reach doesn't necessarily...
Why Video Should Be Part Of Your Social Media Strategy
Statistics suggest that the average person will watch approximately 100 minutes of video content online daily in the next year. It, therefore, won’t come as a surprise that 92% of marketers say they are placing video content at the core of the marketing strategy....
Developing a Content Marketing Strategy
Creating and distributing content online has become one of the most cost-effective ways to market a business in recent years. Creating a presence online is so important because it allows a brand to connect with its audience in seconds, no matter what the location....
What To Consider When Choosing A Web Designer
A business's website is like the HQ of its digital communications. A good portion of sales enquiries will likely come from their website, and it's arguably the most important online representation of the business, and therefore, brand. Once a business decides they’re...
A Guide to Google My Business
Google My Business has been around since 2014 and helps to connect business owners with customers. When customers search for your business on Google, they should be able to find you... if they can't it means you haven't set up a Google My Business listing. Setting up...
20 Tips For Instagram Marketing
Statistics show that 90% of Instagram users follow at least one business account. Whether you’re just starting to build your brand on Instagram or it’s simply time for a refresh, with over 1.16 billion users, it’s undoubtedly a fantastic marketing tool – if you...
How To Use Clubhouse
Clubhouse is the new Social Networking platform on the block, and it’s rapidly growing in popularity despite being a somewhat exclusive invite-only App. Clubhouse is an audio-only Social Media App available for iPhone users, which allows those with access to host and...
7 Ways Social Media Training Can Benefit Your Business
Social media is a vital part of digital marketing and is an extremely popular way to help a business reach its goals in the present day. Social media allows you to market your business from anywhere, whether you are in Ireland or halfway across the world! Although...
Social Media Marketing Ireland
Social media now plays a vital part in connecting businesses with new and existing customers. Billions of people around the world actively use social media to socialise and find information, opening up an opportunity for businesses to increase their brand awareness...
How To Schedule Social Media Content Effectively
There are several factors to consider when posting content across your Social Media platforms as a business. For years now, those working in Social Media Marketing will have been following ‘best practice’ guidelines based on scheduling content at prime times and peak...
Social Media Manager
What is a Social Media Manager? And what does a social media manager really do? The actual job title of ‘Social Media Manager’ is relatively new in the grand scheme of things but it’s definitely an increasingly popular career path. You’ll often find the role of Social...
19 Instagram Reels Ideas For Small Business
Introduction to Instagram Reels If you're a small business owner trying to stand out on Instagram, you’ve probably already heard the usual advice—show your products, introduce yourself, post behind the scenes. Instagram Reels are short-form videos that can help boost...
Future of Social Media
Understanding Shifting Behaviours, Platform Intent & Ethical Engagement The Social Media Tipping Point Social media is undergoing a seismic shift. Where it once functioned as a broadcast tool, delivering one message to many, it has now evolved into a network of...
How Can A Social Media Consultant Help?
Do You Need a Social Media Consultant? Of course, I would say yes you need a consultant because I was hoping you could hire me! Taking my need for employment out of the equation there are so many reasons why a consultant can help you. I tend to ask people who come to...
Recovering Admin Access to Your Facebook Page
Introduction Losing admin access to a Facebook Page you manage can be a challenging experience. Understanding your options and the necessary steps to reclaim your role is crucial. This blog post guides you through the process of checking your Page role, contacting...
What is the average Instagram engagement rate?
The average Instagram engagement rate varies depending on several factors, including the type of content and the industry. Generally, an engagement rate of 1% to 5% is considered good. More specifically: The overall median engagement rate across all industries is...