by John Fownes | Aug 16, 2024 | Marketing, Website
Understanding Website Content What is Web Content? Website content refers to all the elements on a webpage that communicate with visitors. This includes text, images, videos, and even interactive features. For small business owners, content is crucial because it... 
by Team | Aug 5, 2021 | Marketing, Website
There are several touch-points between businesses and their customers. For example, offline would be a bricks and mortar store while online would be a combination of Social Media platforms and Email exchanges. However, none of them leaves space for large amounts of... 
by Team | Jul 25, 2021 | How To, Marketing, Website
Search Engine Optimisation, or SEO as it’s commonly known, is the practice of driving more, quality, traffic to a website through high organic search engine results. With over 60,000 Google searches every second, businesses must do everything possible to be... 
by Team | Jul 19, 2021 | Marketing, News
What makes Social Media campaigns great? Tagging your friends, family or colleagues in a funny or topical post is one thing but does that equate to ‘great’? A lot of the time, posts work because marketers take a multi-platform approach to ensure their... 
by Jacinta | Apr 20, 2021 | Marketing, Social Media Consultant
A business’s website is like the HQ of its digital communications. A good portion of sales enquiries will likely come from their website, and it’s arguably the most important online representation of the business, and therefore, brand. Once a business... 
by Team | Apr 19, 2021 | Marketing
There are very few professions whereby you get a degree and ultimately learn everything you’ll ever need to know. Even those specialising in History, where everything has already happened, will eventually uncover new learnings. However, not all industries are as... 
