Our Blog
What Services Do Digital Marketing Consultants Provide?
The world of digital marketing is fast-paced and ever-evolving, so you either need to get on board or risk falling behind. Even sectors that are typically stuck in their ways and have taken years to embrace digital have started to realise just how effective it can be...
7 Ways a Digital Marketing Consultant Can Help Your Small Business
Do you need a Digital Marketing Consultant? Over 4.5 billion people around the world use the internet daily which has opened up revolutionary marketing opportunities for both small and large businesses. Digital marketing is at the forefront for reaching new and...
Platform Update: What’s New With Facebook?
Facebook is starting the year strong with several updates to the platform and what they’re calling ‘the new Pages experience’. Announced early January by Facebook themselves, a redesigned layout for Facebook Pages is set to be more intuitive and straightforward for...
Get To Grips with Facebook Business Suite
Facebook Business Suite In the midst of 2020 it’s been even more important to focus and reflect on the small wins and silver linings that have contributed to what’s mostly been a difficult year. Amongst the madness, Facebook has potentially delivered just what we...
New Feature: Twitter Spaces
Testing for a brand new feature on Twitter has started this week and could permanently change the way we connect with each other online. Twitter Spaces gives users the ability to share audio clips and host ‘spaces’, which are chat rooms that allow a host to choose who...
Top Social Media Tools
What social media tools should you be using in 2021? It may come as a surprise to some, especially if you’re relatively new to Social Media Marketing, but you don’t spend all your time browsing Social Media platforms. One of the biggest frustrations for Social Media...
Instagram New Feature Alert: Search Keywords and Phrases
The latest update to the Instagram platform is here and will likely benefit both browsers and businesses. Instagram has now enabled users to peruse for keywords and phrases in the search bar, a space previously reserved for hashtags and usernames. The ability to...
Twitter Fleets: Twitter’s New Feature. Now Live
Twitter has been around for nearly 15 years now, after launching in 2006. In 2020, Twitter has around 330 million active users from different countries around the world and has become one of the most popular social media platforms for news, updates, thoughts and more....
Set Up Instagram and Facebook Quick Replies
In the digital world that we live in, customers turn to Social Media to engage with businesses and more often than not, they expect a response… almost instantly. It can be hard to stay on top of all the notifications, especially if you’re active across multiple Social...
Maximise Your Instagram Stories
Considering Instagram Stories only last for 24 hours – unless you save them as a ‘Highlight’ but more on that later, it’s hard to comprehend how impactful they can be on your businesses success. The best way to get an answer is to look at your analytics. Data shows...
How To Save Videos On Twitter
Download Twitter Videos Easily With over 330 million monthly active users and 145 million daily active users on Twitter, it is unquestionably a platform worth utilising to reach a substantial audience. What’s more, up to 2 billion videos are watched per day on Twitter...
Claiming a Facebook Page
Facebook Pages: Everything You Need To Know From User Roles To Claiming and Merging Pages If you have a Facebook Page for your business, then you will likely start by running it, and any other Social Media Accounts, yourself. However, over time you may find yourself...
How To Repost On Instagram
Whether you’re doing a ‘theme’ on your grid, super active on stories or just a sneaky scroller, Instagram is full of creative and fun content just ready to inspire you and get your creative juices flowing. If there is a specific post that you love enough to feature on...
How To Manage A Twitter Account
Twitter was first launched back in 2006 and within just six years had over 100 million users per day, with 340 million tweets a day. Fast forward to the present day, and there are over 330 million monthly active users across the platform and 145 million daily active...
How To Set Up A Facebook Shop
Facebook Shop has recently rolled out new features. Take advantage of that now. There are many features available on Facebook that businesses can, and should, utilise. The Facebook Page feature is a great marketing tool to share content and connect with your audience,...
How to delete a Twitter Account
There are several reasons as to why you may choose to delete your Twitter account, the most prominent being you’re just done with Twitter. If you’re looking to delete Twitter to start again from scratch then before you do this, don’t forget that you can change your...
What Is A Social Media Manager?
A Social Media Management role incorporates all things Social Media, as you would expect. However, there is a lot more to Social Media than meets the eye. A Social Media Manager is responsible for mapping out a digital strategy for their company or clients, which will...
Google My Business: Claiming Locations
If your business relies on customers visiting a physical location, it’s essential to make it as easy as possible to find you offline, online which means adding yourself to ‘the map’ by utilising Google My Business locations. What Is Google My Business? ‘Google Local’...
Platform Update: Twitter Scheduling and Replies Management
If you’re active on Twitter, then you likely already utilise a third-party platform for scheduling your tweets in advance. Preplanning and scheduling tweets is highly recommended as it means your content will be more consistent and well thought out. Scheduling also...
Why Do You Need A Social Media Consultant?
Why do we need a Social Media Consultant? In a word, ‘change’. The Social Media landscape is an ever-changing one, which means that what might have worked well a few months ago may not work as well for you now. The reasons for this will vary from sector to sector but...
Instagram: Personal Profile vs Professional Account
Instagram has approximately one billion users each month, with five hundred million of those watching Instagram Stories every day. Two hundred million users visit at least one business profile a day, and one-third of the most viewed stories are from businesses. To...
Facebook Ad Objectives and Formats
With over one billion global Facebook users and over 90 million small businesses actively using the platform, one of the most efficient ways to reach your desired audience is through paid adverts. Before jumping straight into Facebook, it’s worth doing some...
Facebook and Instagram Competition Guidelines
If you’ve been on Facebook or Instagram recently you will have likely seen some sort of competition, you may have even entered it. This form of content is utilised by everyone from small, local businesses to big brands with an aim to increase reach, exposure and page...
Creating a Social Media Content Plan
Most businesses these days are ‘on’ Social Media. Some post regularly, some don’t know what they’re doing and others don’t have time or have simply forgotten they have accounts in the first place. Sometimes it can take a while to fully include Social Media in your...