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Maximise Your Instagram Stories
Considering Instagram Stories only last for 24 hours – unless you save them as a ‘Highlight’ but more on that later, it’s hard to comprehend how impactful they can be on your businesses success. The best way to get an answer is to look at your analytics. Data shows...
How To Save Videos On Twitter
Download Twitter Videos Easily With over 330 million monthly active users and 145 million daily active users on Twitter, it is unquestionably a platform worth utilising to reach a substantial audience. What’s more, up to 2 billion videos are watched per day on Twitter...
Claiming a Facebook Page
Facebook Pages: Everything You Need To Know From User Roles To Claiming and Merging Pages If you have a Facebook Page for your business, then you will likely start by running it, and any other Social Media Accounts, yourself. However, over time you may find yourself...
How To Repost On Instagram
Whether you’re doing a ‘theme’ on your grid, super active on stories or just a sneaky scroller, Instagram is full of creative and fun content just ready to inspire you and get your creative juices flowing. If there is a specific post that you love enough to feature on...
How To Manage A Twitter Account
Twitter was first launched back in 2006 and within just six years had over 100 million users per day, with 340 million tweets a day. Fast forward to the present day, and there are over 330 million monthly active users across the platform and 145 million daily active...
How To Set Up A Facebook Shop
Facebook Shop has recently rolled out new features. Take advantage of that now. There are many features available on Facebook that businesses can, and should, utilise. The Facebook Page feature is a great marketing tool to share content and connect with your audience,...
How to delete a Twitter Account
There are several reasons as to why you may choose to delete your Twitter account, the most prominent being you’re just done with Twitter. If you’re looking to delete Twitter to start again from scratch then before you do this, don’t forget that you can change your...
What Is A Social Media Manager?
A Social Media Management role incorporates all things Social Media, as you would expect. However, there is a lot more to Social Media than meets the eye. A Social Media Manager is responsible for mapping out a digital strategy for their company or clients, which will...
Google My Business: Claiming Locations
If your business relies on customers visiting a physical location, it’s essential to make it as easy as possible to find you offline, online which means adding yourself to ‘the map’ by utilising Google My Business locations. What Is Google My Business? ‘Google Local’...
Platform Update: Twitter Scheduling and Replies Management
If you’re active on Twitter, then you likely already utilise a third-party platform for scheduling your tweets in advance. Preplanning and scheduling tweets is highly recommended as it means your content will be more consistent and well thought out. Scheduling also...
Why Do You Need A Social Media Consultant?
Why do we need a Social Media Consultant? In a word, ‘change’. The Social Media landscape is an ever-changing one, which means that what might have worked well a few months ago may not work as well for you now. The reasons for this will vary from sector to sector but...
Instagram: Personal Profile vs Professional Account
Instagram has approximately one billion users each month, with five hundred million of those watching Instagram Stories every day. Two hundred million users visit at least one business profile a day, and one-third of the most viewed stories are from businesses. To...
Facebook Ad Objectives and Formats
With over one billion global Facebook users and over 90 million small businesses actively using the platform, one of the most efficient ways to reach your desired audience is through paid adverts. Before jumping straight into Facebook, it’s worth doing some...
Facebook and Instagram Competition Guidelines
If you’ve been on Facebook or Instagram recently you will have likely seen some sort of competition, you may have even entered it. This form of content is utilised by everyone from small, local businesses to big brands with an aim to increase reach, exposure and page...
Creating a Social Media Content Plan
Most businesses these days are ‘on’ Social Media. Some post regularly, some don’t know what they’re doing and others don’t have time or have simply forgotten they have accounts in the first place. Sometimes it can take a while to fully include Social Media in your...
How to Create A Facebook Business Page
What is a Facebook Business Page? A Facebook Business Page is a feature within Facebook where companies can add all of their contact information and market themselves. This can be through Organic Content published to the Facebook Page or through Facebook Paid Ads....
Platform Update: Twitter Topics
Twitter Topics are here! Twitter was launched on July 15, 2006, but, unlike Facebook and other platforms, doesn’t appear to have updated as frequently. The most memorable update will likely be them increasing the Tweet character limit from 140 to 280 in 2017. However,...
Twitter Video Tips For Business
Twitter is a fantastic marketing tool for business that is often underutilised due to people not knowing the best way to maximise its potential. Twitter Video even more so! Video, in particular, is an incredibly valuable feature available to marketers using Twitter...
Easy Ways To Utilise Instagram For Business
How should you use Instagram For Business? Instagram for business is a fantastic marketing tool as, according to stats, 80% of users follow a business or brand. With over 24 million Instagram users in the UK, it’s definitely not an opportunity that you want to miss!...
How To Use Twitter Advanced Search
Twitter Advanced Search Twitter Advanced Search is going to change how you view Twitter! Although you may had heard that Twitter is on the decline, especially compared to Facebook and Instagram, that isn’t necessarily the case. There are approximately 330 million...
The Ultimate Twitter for Business Guide
The Ultimate Twitter for Business Guide So you’re ready to take a tweet of fate and start using Twitter for business?! We know it can be daunting jumping into the wonderful world of Twitter for business for the first time, but fear not, we’ll make sure you are fully...
How to Delete a Facebook Group
How to Delete a Facebook Group What is a Facebook Group? A Facebook Group is a feature within Facebook where users can come together to share content, thoughts and opinions. A business may choose to use a Facebook Group to create a space for like-minded individuals to...
How To Create A Facebook Group
What is a Facebook Group? A Facebook Group is a feature within Facebook where users can build a community of likeminded people and create a forum for conversations and exchanges. The difference between a Facebook Group and a Facebook Page is a Group is more about...
8 Mistakes Novices Make With Facebook Advertising
Stats show that an average Facebook user clicks on 11 Ads per month, and with approximately 2.41 billion monthly active Facebook users, it’s clearly the place to be. Unfortunately, the most effective way to become an expert is to do it on the job and this leaves room...